Event
Luxury Law Summit New York Workshop: Perfecting Your Brand's Go-To-Market Strategy for Europe, Hosted by The Luxury Law Alliance
In this session the panel will look at how luxury brands can optimize their sales strategies in Europe, from exploring dynamic new retail partnership models, to avoiding the traps of the burdensome antitrust law environment in Europe when it comes to pricing and online controls. They will contrast European and US luxury go-to-market strategy options and the available tools for a successful and fully compliant distribution model in Europe, which maximizes opportunities and limits online brand disruption.